Strategy Adds 1,587 BTC as Bitcoin Selloff Fears Ease

Strategy, the business intelligence firm founded by Michael Saylor, has doubled down on its bitcoin stance just two weeks after disclosing its first BTC sale in nearly four years. The company said it bought 1,587 BTC for about $100 million at an average price slightly above $63,000. Strategy also reported lifting its USD reserve by $100 million to $1.1 billion. Total holdings now stand at 846,842 BTC, valued at nearly $56 billion at current prices. "Strategy has acquired 1,587 BTC for $100 million to increase our $BTC Reserve to ₿846,842. We have also increased our USD Reserve by $100 million to $1.1 billion. $MSTR $STRC" Saylor wrote on X on June 15, 2026. The update follows Strategy's sale of 32 BTC a couple of weeks earlier. The company has said the transaction was not a capitulation, but was carried out to support preferred stock distributions, including cash dividends across its stock series. The move drew scrutiny amid broader market anxiety that helped push bitcoin to a 19-month low below $60,000. Commentator Jim Cramer said the firm and its co-founder had "killed" the cryptocurrency. Saylor pushed back, rejecting the FUD and noting he has never claimed the company would never sell BTC if needed, while continuing to argue that individual investors should avoid dumping their bitcoin. Strategy restarted purchases last week as well, adding 1,550 BTC for a bit over $100 million. Industry figures including Samson Mow and Lyn Alden defended bitcoin, arguing that a single holder cannot "kill" the asset by selling a small portion of its position.